4 Most Common Mistakes To Avoid in the Digital Transformation of Companies
The pandemic has pushed companies to Digital Transformation. But like any process done in a hurry, errors have become more frequent every time. Many agencies have identified a series of recurring errors in the digital transformation of companies, which they must take into account to achieve 100% effective digitization. Let’s see what they are so as not to copy them in our own experiences.
And it is that in comparison with the rest of Europe, according to the Digital Economy and Societies Index (DESI) produced by the European Commission annually, Spain has been years above the European average in terms of digitization, and in the last report of 2020, Spain was ranked number 11, ahead of other great European powers such as Germany, France or Italy.
4 Most Common Digital Transformation Companies Mistakes To Avoid
1. Come up with an Unambitious Process
Digital transformation should not simply try to digitalize everything that already existed in the business, which is one of the most common mistakes, but go further and also transform the entire business model.
Each type of company has a need that digitization can address in a different way. For this reason, companies should avoid establishing generalist solutions and do a deep analysis on how to transform the business to take advantage of the opportunities that digitization offers us and use technology as a tool to achieve long-term benefits.
2. Rely only on ICT profiles
Digitization starts from technology, but it has to cover everything: culture, processes and, above all, talent, which is going to be the engine of change. Therefore, it is necessary to take into account the degree of digital maturity of the workers and train them if necessary so that they too are able to keep up with the pace of digitization.
It is essential that, as the transformation unfolds, we accompany employees. It is not just a matter of reinforcing teams with new ICT profiles, but training and accompanying those we already have to take our staff to their maximum potential.
3. Not reinforcing cybersecurity
When an organization transforms its processes to make them more digital, for example by implementing a dynamic hosted in the cloud, it must also consider cybersecurity. It is necessary to protect the digital environment that we are creating since cybercriminals take advantage of any loophole or breach to attack.
Companies fall into the error of thinking that the attacks come through the highest positions in the organization, which are the ones that handle the most sensitive information, but every employee is vulnerable. In fact, the human factor is the first trigger for a cyber attack. For this reason, digitization must be accompanied by a global effort in cybersecurity and, above all, awareness of the entire workforce against cyber risks.
4. Missing the possibilities of data analysis
By digitizing so many processes during Digital Transformation, companies obtain a huge amount of information that is very valuable for business development. However, these do not usually take advantage to analyze them, something that can be very beneficial because it offers information about customers, the correct operation of the business in real-time, and how to act at all times to be much more efficient, and therefore, more competitive.
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